The OGT Marketing team can primarily be found at our central facility in Oxford, or at our facility in Cambridge. However, we have expanded internationally, and now have two members of our team based across the Atlantic in the USA!
The team's activities can be split into two key channels:
Product development is managed by Strategic Product Managers, who have excellent technical knowledge and a strong understanding of the market. Working closely with R&D and other teams, they manage the development and launch of new products to the market.
It is the responsibility of the rest of the Marketing team to promote the products once they have been introduced to the marketplace. This is done through all the regular marketing channels, including attendance at tradeshows, email promotions, online advertising, the company websites and much more.
It is a vibrant, energetic team that is enthusiastic about letting the world know the positive difference OGT is making.
As a product manager at OGT I work on the crossroad of our products and customers. It is incredibly rewarding to work with my colleagues and our customers to accelerate cancer research, enabling smarter decision making in clinical care and improving human healthcare every day.
Kay Wiebrands
Strategic Marketing Manager SureSeq
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